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left > How the PS3 got to be $600 seperator Options V right
post May 29 2006, 12:31 AM
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Kutaragi's desire to stratify the console market with Cell technology in effect wed Sony to the unpalatable prospect of charging an unprecedented price. Coupled with Sony's desire to control that medium with their proprietary Blu-ray format, the final price was escalated by two very advanced (and very expensive) pieces of Sony technology.

Source: http://www.next-gen.biz/index.php?option=c...d=3030&Itemid=2
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